WordPress Developer
When you want to manage content yourself, WordPress is a good answer. I build custom themes without page-builder bloat, and rescue slow, hacked or messy sites.
WordPress is not the problem; heavy themes and unmanaged plugins are. Lean builds solve both.
Every plugin is code you must maintain and secure. I keep the list short.
Custom fields and blocks so editors cannot break the layout.
Caching, image optimisation, backups and updates.
Content, redirects and SEO settings preserved when moving hosts or redesigning.
React · Next.js · Astro · TypeScript · JavaScript · HTML · CSS
Node.js · Python · FastAPI · REST APIs · GraphQL · PostgreSQL · MongoDB · Redis · SQLite
Google Analytics · Search Console · Tag Manager · Looker Studio · Google Ads · Meta Ads · PageSpeed Insights · Lighthouse · Schema.org
Bilingual site for a sweet and medicine shop: a simple menu, a festival page, directions, and local search…
↗ Brand Identity Desi Tadka CateringIdentity for a catering business: a wordmark that survives a flex banner and a 60mm box label, a menu system…
↗ B2B Commerce Bitcom E-CommerceB2B wholesale store on Next.js and Stripe: tiered pricing per account, bulk order pads, and a checkout that…
↗Where each shape of work starts. Fixed where the scope is knowable, staged where it is not — and nobody is billed for a discovery phase they did not agree to.
A launch, a campaign, a single offer that has to convert.
Not forTwelve pages that all say the same thing.
Start with this→The main site of a business that needs to be found and believed.
Not forPortals that need logins and roles — that is the next tier.
Start with this→A product with accounts, data and rules — booked, ordered, tracked or reported.
Not forAn idea that has not been tested by a landing page yet.
Start with this→Clarify the goal, users, constraints, current systems, success measures, and delivery risks.
Choose the right structure, integrations, data model, security boundaries, and technology stack.
Map important journeys and responsive states before expensive decisions are locked in.
Build in reviewable milestones with clean code, documented decisions, and visible progress.
Validate functionality, performance, accessibility, security, and production readiness.
Monitor real use, resolve issues, and prioritize improvements using evidence.
Yes for content-heavy sites and teams that want to edit themselves, when built lean and maintained.
Usually. I audit themes, plugins, images and hosting and fix the biggest bottlenecks first.
Static sites are faster and cheaper to run; WordPress wins when non-technical editors publish often. I will recommend honestly.
Websites, web apps, mobile apps, custom software, and the automation or SEO work that supports them — for startups, small businesses, and teams who need one person accountable for design and code, not a hand-off between departments.
With a short conversation about what exists today, what outcome you need, and any fixed deadline. From there I scope the work, give you a fixed quote or estimate, and outline the stages before anything is built.
A portfolio is a product demo of you. This site is an example: motion, custom cursor, case…
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↗Send the brief and your deadline. You will get a scoped plan and a fixed quote, usually within one business day.